*President Trump has entered the vaping conversation.*
DJT and his administration are getting ready to drop the hammer on e-cig manufacturers in the US, as his crack team of FDA squares works to finalize the removal of all non-tobacco flavored products from the market. That’s right, every flavor other than tobacco, including mint and menthol, could be off shelves in as soon as 30 days.
And it is, but the rising number of illnesses related to vaping has put the highest office in the land on high alert. The CDC is currently taking a look into more than 450 cases of strange lung illnesses that it believes are connected to vape products, including 5 deaths.
One theory is that the illnesses are being caused by a vitamin E oil, commonly found in food that many “black market” THC vape cartridges contain. How many times does Stephen A. have to tell you, America?
The rising number of teen vapers has also raised red flags for Trump and the FDA *Barron Trump blows fat cloud in the Lincoln Bedroom*. According to the HHS, at least 25% of high school students used e-cigs this year, compared to just 21% last year. The “overwhelming majority” of those kids said they were vaping fruit or mint flavors… and have stuffed at least one member of the chess club in a locker in the past 30 days.
The bottom line
It should come as no surprise that Juul isn’t happy about vaping flavor restrictions since fruit and mint flavors make up more than 80% of its sales. The ban hasn’t negatively impacted Altria, which owns a 35% stake in the San Francisco based vape startup… yet. On the news, Altria shares fell by less than 1%.
For combustible tobacco companies, however, the President’s power move was welcome news. PMI, Japan Tobacco, British American Tobacco, and Imperial all rose between 1% and 3%.
Bottom line: “The black market for Juul pods is about to go all ‘original Four Loko.’” – Jason